COMMUNICATION PATTERNS OF THE MANGUNAN DISTRICT GOVERNMENT TO THE COMMUNITY IN MANAGING VILLAGE TOURISM POTENTIALS

##plugins.themes.academic_pro.article.sidebar##

Published Oct 15, 2022
https://doi.org/10.56353/aspiration.v3i1.46
Download
PDF
Statistic
Vol. 3 No. 1 (2022): July Edition of ASPIRATION Journal

##plugins.themes.academic_pro.article.main##

Mufid Salim
Universitas Ahmad Dahlan
Sony Pangestu
Universitas Ahmad Dahlan
Sergey Barykin
Peter the Great St.Petersburg Polytechnic University
Kirti Dang Longani
Ajeenkya DY Patil University
M. Najih Farihanto
Universitas Ahmad Dahlan

Abstract

As one of the Special Region of Yogyakarta districts, Mangunan has many tourism potentials, from artistic and cultural attractions, natural beauty, and human resources. It is a pity if the community does not appropriately use it. The district government must take advantage of its potential as a community representative and be trusted as a policymaker. This study aims to determine how the communication patterns carried out by the district government to the community in managing village tourism potential. This research method uses a descriptive qualitative research approach. This study uses data collection methods with structured interviews by conducting interviews with the district government as policymakers and three tourism object managers. For the data analysis technique, the Grounded approach offered by Miles and Huberman and the theory of message dissemination patterns by Guetzkow were used. The results of this study indicate that the communication pattern carried out by the Mangunan District government uses a simultaneous message distribution pattern, utilizing the district government to convey messages or information directly to tourism actors through regular face-to-face meetings and the WhatsApp chat application.

##plugins.themes.academic_pro.article.details##

Creative Commons License

This work is licensed under a Creative Commons Attribution-ShareAlike 4.0 International License.

How to Cite
Salim, M., Pangestu, S. ., Barykin, S. ., Longani, K. D. ., & Farihanto, M. N. . (2022). COMMUNICATION PATTERNS OF THE MANGUNAN DISTRICT GOVERNMENT TO THE COMMUNITY IN MANAGING VILLAGE TOURISM POTENTIALS. ASPIRATION Journal, 3(1), 1–20. https://doi.org/10.56353/aspiration.v3i1.46

References

  1. Anggraheni, P., Setyowati, N. T., & Harry, H. (2021). Social Media and Political Participation in Indonesia: Restrictions Access at Announcement Results of 2019 Presidential Election. ASPIRATION Journal, 2(1), 100–126.
  2. Angreani, N., Marta, R. F., Kertamukti, R., Kartono, M. M., Cong, P. K., & Angreani, Natasia Marta, Rustono Farady Kertamukti, Rama Kartono, Miranda Cong, P. (2021). Zenius Stimulation during a Pandemic: Framing of Republika.co.id and Liputan6.com on Distance Learning Issues in the Pandemic Era. KOMUNIKA: Jurnal Dakwah Dan Komunikasi, 15(1), 83–96.
  3. Briandana, R., Marta, R. F., & Azmawati, A. A. (2021). Reflection on the Identity of the Outermost Indonesian Community on Sebatik Island through Malaysian Television Broadcasts. Jurnal Komunikasi, 13(2), 215. https://doi.org/10.24912/jk.v13i2.10950
  4. Daryanto & Rahardjo, Muljo. (2016). Teori Komunikasi. Yogyakarta: Gava Media.
  5. Dinas Pariwisata DIY, Y. (2019). Statistik Pariwisata DIY 2018. Visiting Jogja Istimewa. https://visitingjogja.jogjaprov.go.id/19962/statistik-pariwisata-diy-2018/
  6. Harry, H., Marta, R. F., & Bahruddin, M. (2022). Pemetaan Ideologi Performatif dan Represif dalam Video Dokumenter di Kanal Youtube: Sebuah Perspektif Multimodalitas Budaya Kota Lasem. ANDHARUPA: Jurnal Desain Komunikasi Visual & Multimedia, 8(01), 38–51. https://doi.org/10.33633/andharupa.v8i01.4727
  7. Hartati, K. (2013). Pola Komunikasi Antara Staf Dan Lurah Di Kantor Kelurahan Perangat Selatan Kecamatan Marangkayu Kabupaten Kutai Kartanegara. EJournal Ilmu Komunikasi, 1(2), 418–432.
  8. Hariyanti, N., Salim, M., & Nabilah, R. Z. G. (2021). Level Literasi Digital Peserta Kelas WhatsApp Group Klinik MPASI. Jurnal Komunikasi 15 (2), 109. https://journal.uii.ac.id/jurnal-komunikasi/article/view/18235
  9. Hermawan, B., Salim, U., Rohman, F., & Rahayu, M. (2019). Making Borobudur a Buddhist Religious Tourist Destination: An Effort to Preserve Buddhist Temples in Indonesia. International Review of Social Research. https://doi.org/10.2478/irsr-2019-0008
  10. Kurniawan, D. (2018). Komunikasi Model Laswell dan Stimulus-Organism-Response dalam Mewujudkan Pembelajaran Menyenangkan. Jurnal Komunikasi Pendidikan, 2(1), 60. https://doi.org/10.32585/jkp.v2i1.65
  11. Latukolan, J. J., Marta, R. F., & Engliana, E. (2021). When Words Matter: Language Choices and Brand Building on Two Global Coffee Shop Retail Brands in Indonesia. Budapest International Research and Critics Institute (BIRCI-Journal): Humanities and Social Sciences, 4(2), 2899–2906. https://doi.org/10.33258/birci.v4i2.1974
  12. Lestari, R., Septiarysa, L., Marta, R. F., Agung, H., & Murfianti, F. (2021). Digitizing the Meaning of Enthusiasm in #generasiberanipahit through Morris Semiotics. Jurnal Kata: Penelitian Tentang Ilmu Bahasa Dan Sastra, 5(2), 297–309. https://doi.org/10.22216/kata.v5i2.456
  13. Lumampauw, A., Lestari, R., Marta, R. F., & Fernando, J. (2020). Awakening Revealed through Rose’s Visual Analysis on #LangkahHijau Commercial Ads. Avant Garde, 8(2), 121. https://doi.org/10.36080/ag.v8i2.1231
  14. Marta, R. F., & Fernando, J. (2020). Dialectics of Forgiveness between Ethnic Communities for West Kalimantan Harmony. Jurnal The Messenger, 12(1), 1. https://doi.org/10.26623/themessenger.v12i1.1408
  15. Marta, R. F., Rustanta, A., & Fernando, J. (2020). Literasi Sistem Jurnal Berbasis Daring dan Google Cendekia di Kalangan Akademisi Starki. Jurnal Komunikasi Profesional, 4(1), 83–96. https://doi.org/10.25139/jkp.v4i1.2543
  16. Menayang, A. P., & Marta, R. F. (2020). Branding of North Sulawesi tourism through the hexagon of competitive identity. Jurnal Studi Komunikasi (Indonesian Journal of Communications Studies), 4(2), 410. https://doi.org/10.25139/jsk.v4i2.2474
  17. Nugroho, Y. D. (2013). Pola Komunikasi Di Badan Permusyawaratan Desa (Studi Kualitatif tentang Pola Komunikasi di Badan Permusyawaratan Desa (BPD) dengan masyarakat desa dalam upaya peningkatan kesejahteraan masyarakat melalui pembangunan desa di Kelurahan Tepisari, Kabupaten S. Universitas Sebelas Maret Surakarta.
  18. Nurul Rofiqo Irwan, S., Rogomulyo, R., & Trisnowati, S. (2018). Utilization of “Pekarangan” throungh Productive Landscape Development in Mangunan Village, Bantul District Yogyakarta. Jurnal Ilmu Pertanian Indonesia, 23(2), 148–157. https://doi.org/10.18343/jipi.23.2.148
  19. Pace, R. Wayne dan Don F. Faules. (2000). Komunikasi Organisasi Strategi Meningkatkan Kinerja Perusahaan. Penerjemah Deddy Mulyana. Bandung: PT Remaja Rosdakarya.
  20. Safitra, R., Salim, M., Marta, R. F., & Hariyanti, N. (2022). Peningkatkan Wisatawan Masa New Normal: Telaah Strategi Komunikasi Pemasaran Dinas Pariwisata dan Kebudayaan Kabupaten Kampar. JPI (Jurnal Politikom Indonesia), 7(1), 532–550. https://doi.org/https://doi.org/10.35706/jpi.v7i1.6701
  21. Salim, M., Utami, F. A., Bramantyo, H. (2021). Digital Media-Based Nutrition Health Communication Model. 3rd Jogjakarta Communication Conference (JCC 2021). https://www.atlantis-press.com/proceedings/jcc-21/125964693
  22. Salim, M., Rosdian, E. D. S., & Marta, R. F. (2022). Digital Marketing Communication to Increase CRSL Store Brand Awareness. Medium, 9(2), 242–262. https://doi.org/10.25299/medium.2021.vol9(2).8800
  23. Septiarysa, L., Marta, R. F., & Agung, H. (2021). Anotasi Rasa Empati selama Pandemi COVID-19 pada Konten Digital Pariwara Youtube Rosalia Indah. Jurnal Komunikasi Profesional, 5(5), 451–468. https://doi.org/https://doi.org/10.25139/jkp.v5i5.4125
  24. Setiawan, J. H., Caroline, C., & Muharman, D. (2021). Content Analysis of Reader Comments about COVID-19 on Media Aggregator Line Today. ASPIRATION Journal, 2(1), 51–70.
  25. Sya, M., & Marta, R. F. (2019). Alignment Frame Construction by Three Online Newspapers on the Slogan of Bangka Belitung Islands. Jurnal Studi Komunikasi, 3(November), 332–354. https://doi.org/10.25139/jsk.3i3.1701
  26. Vernuccio, M. (2014). Communicating Corporate Brands Through Social Media. International Journal of Business Communication, 51(3), 211–233. https://doi.org/10.1177/2329488414525400
  27. Wang, C., Kerry, L., & Marta, R. F. (2021). Film distribution by video streaming platforms across Southeast Asia during COVID-19. Media, Culture and Society, 43(8), 1542–1552. https://doi.org/10.1177/01634437211045350
  28. Yadykin, V., Barykin, S., Badenko, V., Bolshakov, N., Poza, E. de la, & Fedotov, A. (2021). Global Challenges of Digital Transformation of Markets: Collaboration and Digital Assets. Sustainability, 13(10619), 10619. https://doi.org/https://doi.org/10.3390/su131910619